HOT NEWS: Lazada invites Hyun Bin to be the official Brand Representative of LazMall in Southeast Asia right before the super sale.
Recently, Lazada e-commerce platform has suddenly announced that Korean actor, Asian superstar Hyun Bin will be the face of LazMall’s first regional brand representative. Accordingly, Hyun Bin will represent LazMall in Southeast Asia. Currently, LazMall gathers more than 32,000 partners and brands on the platform.
Representing Lazada group, marketing director Mary Zhou said: “Lazada is the first company to bring the concept of virtual ‘mall’ to Southeast Asia and we are delighted to welcome the famous superstar Hyun Bin back. became LazMall’s first regional brand ambassador.” Lazada also prepared a short TVC with the presence of Hyun Bin to prepare for the biggest sale of the year 9/9.
Meanwhile, as a LazMall ambassador, actor Hyun Bin shared, “I am delighted to be joining the Lazada family and connecting with fans in Southeast Asia as a brand ambassador. the first area of LazMall. I look forward to creating a lot of fun times together, starting with the 9/9 shopping festival.”
Hyun Bin is currently a cult star of Korean showbiz. He is famous for his roles in Secret Garden, Memories of the Alhambra, The Negotiation and most recently Crash Landing on You.